by Debbie Friedman | Dec 30, 2019 | Content
In his long yellow and red coat, with the eerie notes he played on his odd little flute, the fabled Pied paper of Hamlyn drew all the rats, and later all the children, of the town irresistibly after him. If only there were a formula that could be used by businesses to...
by Emily Kirschenbaum | Dec 19, 2019 | Content
“Reduce Reuse Recycle” has become the mantra of the save the environment movement. It’s simple and catchy and, quite honestly, it makes a lot of sense. It refers to three things you can do to limit the amount of waste you put out into the world. If you reduce your...
by Debbie Friedman | Dec 17, 2019 | Customer Service
If you’ve ever asked your child to “tidy your room, please” or, “go walk the dog, please”, you know only too well that it’s entirely possible, and even quite common, to speak clearly, politely and with intention and yet elicit ZERO response from your intended...
by Debbie Friedman | Dec 12, 2019 | Customer Service
On a whim, at some point last year, I decided it was time to “give back” to society. Call me a “middle-aged cliché” but there you have it, I was ready to do something selfless and that’s no bad thing. The question was, what? I’m not your average touchy-feely...
by Debbie Friedman | Dec 6, 2019 | Branding
What do Starbucks, Apple and Ben and Jerry’s have in common? They all make tons of money, right? Wrong! Well, those businesses all do make heaps of money but that’s not what I want to talk about here. What I do want to draw your attention to is the fact that all...
