The Chia Chronicles

When you're navigating the chaos of building your product, securing initial customers, and managing a lean team with limited resources,...

Early-stage founders often become fixated on PR—and it’s easy to see why.  The typical trajectory goes something like this: Build a...

Photo by Product School on Unsplash Those who have made it in business and life will often say, "It's not what you know, it's who you...

On November 30, 2022, Open AI launched ChatGPT, thus officially beginning the AI-age of the content marketing industry. The entire...

Photo by Negative Space Everyone talks about data. Just about every technological tool on the market uses the words “data-driven...

Photo by Yoav Hornung on Unsplash If you’re a business leader – a CEO, or perhaps the VP of Marketing – you’ve always got your hands full...

With 100+million users, ChatGPT is winning all the popularity contests. It’s convenient, easy to use and has an answer to (nearly) every...

In 1996, Bill Gates wrote his revolutionary essay, “Content is King”, that would change the face of marketing. Businesses started to...

“What’s your engagement rate?” “How can we get more people engaged?” “Look at how many people are engaging with that post!” Ever heard...

How To Talk So Your Customers Will Listen The parenting classic, ”How to Talk So Your Children Will Listen,” has helped millions of...

In recent years, “Reduce Reuse Recycle” has become the mantra of the Environmental movement. It’s simple and catchy and, quite honestly,...

In today’s culture of “going viral”, these phrases might sound familiar; “I don’t know how it happened.” “I didn’t mean for it to go...

What’s the value of a cup of coffee? Ever bought a coffee at Starbucks? How much did it cost? 2, 4, 6 bucks? Why did you pay a premium...

When thinking about “content” most people immediately think about blogs. For the majority of startups, there are many content items that...

Whether your Agtech solution is centered around increasing crop yields, predicting climate, sustainable packaging, alternative food...

Once you’ve secured at least one round of investment and are at the MVP stage or further ahead, generating sales will become your primary...

Addressing Worldwide Challenges Food security, climate change, global poverty, sustainable agriculture are all listed by the UN as some...

Whether you’re at the pre-seed or seed-stage or looking to go for yet another round of investment, this is probably the most important...

Whether you’re at the pre-seed or seed-stage or looking to go for yet another round of investment, this is probably the most important...

Along with so many others, I too have tried to up my workout game during these days of lockdown at home. Because I had already been doing...