In 1996, Bill Gates wrote his revolutionary essay, “Content is King”, that would change the face of marketing. Businesses started to accept that the most effective way to promote their offerings and rise above their competition in the digital age would be through...
“What’s your engagement rate?” “How can we get more people engaged?” “Look at how many people are engaging with that post!” Ever heard any of these in conversation? Or said any of these things yourself? If you’ve ever developed a content writing strategy, written a...
How To Talk So Your Customers Will Listen The parenting classic, ”How to Talk So Your Children Will Listen,” has helped millions of parents around the world learn how to communicate in a way that grabs the attention of their difficult-to-please and...
